🇳🇱No. 1 Pipedrive partner in the Netherlands · Top 8 worldwide 2026

    We build the CRM systems that grow your revenue.

    Custom where it has to be, ready-made where it can be. Built by salespeople, not by marketers with a deck.

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    +40% productivity · –25% acquisition costs · 150+ CRM implementations

    We turn Pipedrive into the cockpit of your commercial process: the setup, the links with your ERP and tools, own apps inside the deal, calling campaigns and reporting over every source. For B2B teams of 10 to 500 people, also in HubSpot and Zoho. No juniors and no agency overhead: you work with the people who build it, in 6 phases with sign-off before anything gets built.

    Pipedrive
    Make
    Instantly
    PandaDoc
    Zoho
    Asana
    Top 8 worldwide•150+ implementations
    Sales Surge Transformation

    Brands We've Scaled

    Passer Group
    BOOH Media
    Giedorf
    De Recruitment Assistent
    Ethica
    RevalidatiePlanners
    Growform
    Xceed365HR
    EXIT3D Studio
    Zest for Work
    Diversified Botanics
    Ontslagrecht Juristen Nederland
    4Service
    INCGPT
    BS Schilderwerken
    EBS
    Airdome Europe
    Athleisure Basics
    Lumo
    Passer Group
    BOOH Media
    Giedorf
    De Recruitment Assistent
    Ethica
    RevalidatiePlanners
    Growform
    Xceed365HR
    EXIT3D Studio
    Zest for Work

    Sales Surge in 57 seconds

    Most CRMs only store. We build one your team sells with.

    In one minute: why a CRM often turns into an expensive address book, how we fix that with Align, Automate and Accelerate, and which of our own tools we build for it.

    Number 1 Pipedrive partner in the Netherlands

    Top 8 Pipedrive partner worldwide, and the 2026 Top New ARR Partner Award

    Sales Surge is the number 1 Pipedrive partner in the Netherlands. We are a Pipedrive Platinum Partner, ranked by Pipedrive among the top 8 partners worldwide in 2026 and winner of the 2026 Top New ARR Partner Award. Pipedrive presented the award at its annual partner event, for the new revenue we brought Pipedrive in 2026.

    • Top 8

      Pipedrive partner worldwide (2026)

    • 150+

      CRM implementations delivered

    • 5.0

      from 11 reviews on Pipedrive

    Pipedrive 2026 Top New ARR Partner Award presented to Sales Surge

    Pipedrive as the cockpit: Vita Brevis Fine Art

    Sales Surge training the Vita Brevis Fine Art team on location in Colorado Springs
    Training on location in Colorado Springs, day 1 of 3
    Vita Brevis Fine Art logo
    "

    When he gave us the proposal, we were not just sold, but now we KNEW how to get to the next level! You can not go wrong with Sales Surge and with Sander!

    Keith Starns, CIO, Vita Brevis Fine Art

    Portrait studio, United States · review on the Pipedrive Marketplace

    What we built in 22 weeks:

    Booking and payment inside the deal

    Scheduler app in Pipedrive, $250 fee in the same call

    Calling campaigns 4× a day

    JustCall dialer refilled from Pipedrive filters

    70+ → 3 pipelines, 1 → 21 users

    Plus Surge Reports in 7 tabs over every source

    Pipedrive Platinum Partner
    5.0

    5.0 from 11 reviews on Pipedrive Marketplace

    What clients say

    No more follow-ups from memory

    "I spend my days fixing conversion leaks for ecommerce brands, so I'm picky about who touches my own systems. Sales Surge passed the test. Leads lived in my inbox and follow-ups depended on my memory. They built a clean setup with automated follow-ups and a dashboard I actually check. They understood the process before touching the tool, and explained every choice in plain language."

    Ildebrando Mancini

    Convert Design

    Oct 2026

    You can not go wrong!

    "I believe most small businesses and some large ones get stuck at a level, and you do not know how to get to the next. We were there. … When he gave us the proposal, we were not just sold, but now we KNEW how to get to the next level! … You can not go wrong with Sales Surge and with Sander!"

    Keith Starns

    Vita Brevis Fine Art

    Oct 2026

    Didn't know where to start, but Sales Surge got us through it

    "The Sales Surge team helped us effectively map out our company-specific pipelines, devise automations, and provide training that allows us to continue using the system independently. We also consistently received quick answers to small questions we had afterwards."

    Jasper Tack

    MM Montage

    Sep 2026

    Great experience

    "Bart really understood our needs and helped us improve our Pipedrive setup and automations in a practical and efficient way. Communication was always easy and quick, and he was very helpful throughout the process."

    Inge Kleijkamp

    The Eyden Berg

    Sep 2026

    Amazing work for a SaaS implementation

    "Amazing implementation work. The expertise on Revops and complex workflows has been outstanding. Because of this the handovers between the teams are spectacular."

    Team Lumo

    Lumo Heaven

    Sep 2026

    Very good service

    "The Sales Surge Team set up our Pipedrive. They promptly took all the information we gave them and did an excellent job in setting up our sales team in Pipedrive."

    Christopher Jakoby

    Pipedrive Marketplace

    Jun 2026

    150+ IMPLEMENTATIONS DONE

    What brought our clients to us

    Every client started with one of these problems. We've solved each one. More than once.

    No CRM, or one that already failed.

    Leads live in spreadsheets and inboxes, or a previous implementation left a broken system nobody uses. No single source of truth, reps work around it.

    We select, configure and launch the right CRM in weeks, or rescue and rebuild what went wrong with a structure your team adopts.

    Every step still runs on manual effort.

    Proposals are copy-pasted. Follow-ups are forgotten. Your process depends on memory, not systems.

    We automate proposals, follow-ups and task triggers so nothing falls through.

    Tools that don't talk to each other.

    CRM, calling tool, outreach platform and marketing tool all live in silos. Double data entry everywhere.

    We connect your full stack into one operating system. CRM, CloudTalk, Apollo, Make and PandaDoc.

    No repeatable outbound engine.

    New pipeline depends on referrals and luck. No sequences, no lead routing, no system that generates deals predictably.

    We build your outbound engine. Sequences, Apollo sync and follow-up that fills your pipeline.

    Calls and leads land outside your CRM.

    Reps call from their phones with nothing logged. Leads from Meta, Google and providers arrive in different formats with no owner, no SLA, no tracking.

    We integrate CloudTalk and build a clean intake layer with automated routing, field normalization and SLA timers in your CRM.

    No pipeline visibility. No reporting.

    You can't tell which lead source drives revenue, which rep is stuck, or where deals are leaking. You manage on gut feeling.

    We build real-time dashboards so you manage by data. Every day.

    Leads go cold between conversations.

    No nurturing. No lead scoring. Nothing happens automatically between sales calls. Warm leads go cold before anyone follows up.

    We build nurturing sequences and marketing automation on top of your CRM. Leads stay warm.

    AI never reaches your sales floor.

    Reps lose hours on research, call summaries and follow-up writing. Pilots get tested, prompts get built, nothing scales. No roadmap, no owners, no measurable ROI.

    We deploy a production-ready AI stack inside your CRM with clear use cases, owners and KPIs. From pilot to pipeline impact.

    Your AI tools live in isolation.

    ChatGPT, Claude and internal tools have no access to your CRM or stack. Context gets lost. Output stays generic.

    We build MCP connectors so your AI taps live CRM data, pipeline context and your full tool stack.

    What we build in Pipedrive for you

    Pipedrive CRM Implementation

    We implement Pipedrive so it matches how your team actually sells. Clean pipeline stages, custom fields, activity tracking and a CRM structure your reps will actually adopt and use daily.

    Sales & Marketing Automation

    Automated follow-ups, lead routing, deal updates and task creation, all connected to Pipedrive via Make. From outbound sequences with Instantly to proposal automation with PandaDoc.

    Dashboards, Reporting & RevOps

    Real-time Pipedrive dashboards on pipeline health, conversion and forecasts, combined with RevOps rhythms that align marketing, sales and service around one source of truth.

    AI Agents & MCP Connectors

    AI agents inside Pipedrive that enrich leads, summarize calls and draft follow-ups, plus MCP connectors that let ChatGPT, Claude and internal tools tap live CRM data and your full stack.

    The Sales Surge Method: 6 Phases, Zero Surprises

    This is the playbook. Every client. Every time. No exceptions.

    0%

    Pipedrive Implementation Progress

    1

    Senior Intake

    We start with a senior-led intake. We understand your business, tools, team and goals before we do anything.

    2

    Discovery

    We audit your current setup. Sales process, CRM data, tool stack and workflows. You get a clear picture of what works and what doesn't.

    3

    Blueprint

    We design your CRM architecture, automation flows with Make and dashboard structure. Tailored to how your team actually sells.

    4

    Approval

    We present the full blueprint for your review. Nothing gets built until you've approved the plan. No surprises.

    5

    Build & Connect

    We implement everything hands-on. CRM setup, tool integrations (Apollo, Instantly, PandaDoc, CloudTalk), automated workflows and reporting.

    6

    Train & Optimize

    Your team gets trained. CRM adoption gets tracked. We keep optimizing based on real pipeline data until it sticks.

    Why B2B teams choose Sales Surge

    No slide-deck consultancy. If a standard CRM does not have it, we build it. We build the system, train your team, and stay until it works.

    Ranked by Pipedrive among the top 8 partners worldwide in 2026, winner of the Top New ARR Partner Award

    We set up your system and train your team, no handbook, just shipping

    Fixed prices, no open-ended invoices or post-project surprises

    150+ CRM implementations, 5.0 from 11 reviews on the Pipedrive Marketplace

    Based in the Netherlands, working across Europe, no subcontractors

    Certified Ecosystem

    The tools we trust.Certified to implement.

    Official partnerships with the platforms that power modern revenue teams.

    10
    Official Partners
    Certified
    150+
    Implementations
    Successfully delivered
    5.0
    Reviews on Pipedrive
    From 11 reviews, Marketplace
    Exclusive Platinum Partner Offer

    Start Pipedrive with 30 days free

    Double the standard trial, only through Sales-Surge.

    As an official Pipedrive Platinum Partner, we unlock an exclusive 30-day free trial for you (instead of 14). Full access, no credit card required.

    • 30 days free instead of 14
    • Full access to every feature
    • No credit card required
    Your bonus
    30 days free

    Click to activate your extended trial instantly.

    Claim 30 Days Free Pipedrive

    Activated instantly via our partner link

    Frequently asked questions

    What does a Pipedrive Platinum Partner do?

    A Pipedrive Platinum Partner is a certified consultancy that has proven, with paying clients on the books, that they can implement Pipedrive end to end and keep customers using it. The work covers pipeline architecture, custom fields, data migration, workflow automation in Pipedrive native and Make.com, team training, and Pipedrive Insights dashboards. Sales Surge reached Platinum within 12 months of founding the company.

    What does a CRM implementation cost in the Netherlands?

    A standard Pipedrive implementation in the Netherlands ranges from €2,950 for a team of up to five users to €13,500 for thirty to fifty users with data migration, automations, and dashboards. Enterprise builds with multi-pipeline architecture and complex integrations start at €13,500. An ongoing retainer starts at €1,000 per month. Quotes well below this range usually mean a license sale dressed up as a partnership.

    How long does a full Pipedrive project take?

    A Quick Start runs 1 to 2 weeks. A standard implementation with data migration, automation, and dashboards runs 3 to 4 weeks. An enterprise build with multi-pipeline architecture and complex integrations runs 6 to 10 weeks. The audit and pipeline-design phase is always week one, so you see the architecture choices before anything is built. We work in your live Pipedrive without downtime. A larger switchover with own apps and several brands, like Vita Brevis Fine Art, took 22 weeks.

    Does Sales Surge also work with CRMs other than Pipedrive?

    Yes, but with a clear preference. Pipedrive is our default for B2B sales teams in Europe because it is built for sales, reps actually adopt it, and the integration depth with the rest of the Sales Surge stack is highest. We also implement HubSpot when marketing automation is the primary need, and we run HubSpot to Pipedrive migrations regularly. Salesforce is rarely the right answer for any B2B company under fifty reps.

    What is RevOps and do I need it as a B2B company?

    RevOps, or Revenue Operations, is the discipline that runs sales, marketing, and customer success as one revenue engine instead of three departments arguing over the same pipeline. It starts to matter from about 5 salespeople, once the founder is no longer the only seller, and it matters more with every team, pipeline and system you add. If your forecast is a guess and your sales and marketing teams disagree on what a qualified lead is, you need RevOps.

    Ready to get your Pipedrive CRM working properly?

    Start with the free Quick Scan. Three fields, and in 48 hours you'll know what to fix first in your pipeline.